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Ian Walker has been in the natural food game since before it was cool.
In the mid-90s, when Ian started Skeet and Ike’s—an all-natural nut butter company—most PB & J sandwiches still relied on a corn syrup-filled product like Jif or Skippy. The natural movement hadn’t entered our vocabularies or lives, let alone our nut butters. Butter, made out of almonds?
Some of the people leading that natural trend were in the Canadian town of Burnaby, British Colombia. Them, and probably some other hippies, as you'll soon see.
For context, Barney Butter, currently the top-selling almond butter on Amazon, does $20M in annual sales. It was founded in 2006 but didn’t see traction until 2010. Justin’s, a nut butter company that sold for $280M in 2016, didn't get started until 2004.
The bottom line is that Ian was a snack innovator ahead of his time. He was selling nut butters a decade before the trend, so it’s no surprise he’s done the same thing with other snacks.
Ian had an idea for another innovation in 2008—a tortilla-like chip that was grain-free and made from veggies, beans, and other #actuallyhealthy, whole-food ingredients. He liked the idea so much, he created a new company.
He based the new name on having great-tasting food, but even more on the a larger idea behind it.
“This name celebrated the 1960s movement of eating natural foods and keeping real, whole foods at the center of our diet,” Ian said. “Plus we were trying new things, creating new products that pushed the norms of snacking—a good old-fashioned hippie protest against regular snack foods.”
Over the last 14 years, Hippie Snacks has grown around the concepts of whole foods, transparency and quality.
“If we’re going to make a cauliflower snack, you bet the first ingredient is going to be cauliflower," Ian said. "No fillers or surprises here.”
That's why we love Hippie, and we’re thrilled to have two of their best snacks back in stock.
Just look at what some of our members are saying about these healthy treats.
“The cauliflower crisps were a favorite, and the avocado ones specifically were so delicious, said Taylor G., manager of a plane charter company.
And Melanie T., a pilot, said, “I was surprised how much I liked the cauliflower crisps. They were great.”
So grab some in your next order. Remember, we’ll replace for free any snack you don’t like, so be adventurous.
Avocado Crisps
These creative crisps are baked with real avocado, and each serving contains 5 grams of plant-based protein. Every ingredient—fresh avocado seasoned with sea salt, seeds, and herbs—is non-GMO and sourced from sustainable farmers.
Cauliflower Crisps
This high-protein snack packs 6 grams of plant-based vegan protein from real foods, and the main ingredient is cauliflower. They're also simply made: fresh cauliflower baked with sea salt, seeds, and herbs creates a tasty crunch.